Digital Advertising

DIGITAL ADVERTISING- WHY WE LOVE IT, WHY YOU NEED IT

The online advertising world is going places, and going there fast. With consistent tech upgrades, new innovative marketing tactics, and the use of several different types of devices; it’s critical that your company has the means to be an online contender in your market. That takes a lot of know-how, and that’s what our team of experts at The Great Online has.

What we do for you

We help build your brand in a way that caters to each client specifically, understanding that every company is unique. Whether you’re looking for help with a startup or you’ve been in the business for years and desiring a stronger customer base, we will help you figure out exactly what you need and how to obtain it.

How we do this

First, we get to know you- we listen and then we do. We offer a touch of human exposure in a very tech-laden world. And next, well, the sky’s the limit, really:

  • SEO
  • Paid Search
  • Social Media
  • YouTube Advertising
  • Press Releases
  • Video Content/Advertising
  • Mobile App Ads
  • Native Advertising

These are the ways we’ll help you get where you want to be in whatever business-game you’re in. Our massively knowledgeable team will guide you every step of the way; a little hand-holding, a lot of insight-giving, and before you know it you’re working this digital-advertising-thing like a pro.

Digital Advertising and Paid Search Capabilities

  • Search Advertising- a marketing technique that places online ads in search engine results
  • Shopping Advertising- an ad that features detailed information about specific products you sell
  • Sponsorship Advertising- ads that run in connection with a specific event
  • Display Advertising- banner ads that run on social media, websites, etc.
  • Native Advertising- ads that match the form and function of the platform it’s running on
  • Remarketing/Retargeting- ads targeted to consumers based on their previous internet actions
  • Digital Advertising Placement Opportunities

Advertising Platforms

  • Google Networks
  • Bing and Yahoo! Networks
  • Facebook
  • Instagram
  • LinkedIn
  • Twitter
  • YouTube
  • Pinterest
  • Site Specific Sponsorships
  • Syndication/Exchanges

 

  • SEO Analysis & Optimization
  • PPC Management & Consulting
  • SEM Competitive Analysis
  • Bid Optimization
  • Paid Campaign Build-Outs
  • Ad Creative Optimization
  • Landing Page Optimization
  • Ad Copy Testing
  • Keyword Expansion for Paid Terms